Schaefor announced "Star Power," the promotional name bestowed upon the Sept. 17 return to the ring of 34-year-old six-time champion Floyd Mayweather (41-0, 25 KOs) against 24-year-old WBC welterweight king Victor Ortiz (29-2-2, 22 KOs). Schaefer said that the promotion will include features from HBO's parent company Time Warner, as well as assets from Turner Broadcasting and Time Magazine. Time Warner also
governs online publications such as Sports Illustrated, People and Entertainment Weekly.
governs online publications such as Sports Illustrated, People and Entertainment Weekly.
"We just finalized the HBO deal for Mayweather vs Ortiz Live, " said Schaefer, referring to story initially reported by ESPN that Golden Boy had reached an agreement with HBO pay per view network to broadcast Mayweather vs Ortiz.
HBO's 24/7 series previews every pay per view fight, and will do the same for Mayweather vs Ortiz through a wider range of exposure on the Turner's various networks, Schaefer said. Then on Sept. 17, there is Mayweather vs Ortiz, a deal that was struck in the wake of a settlement between Golden Boy Promotions and southpaw eight-division and WBO welterweight titlist Manny Pacquiao (53-3-2, 38 knockouts) of a lawsuit that could pave the way for a smoothed over working relationship between Golden Boy and Pacquiao's Top Rank Promotions' CEO Bob Arum.
The Mayweather vs Ortiz pay-per-view telecast, which begins at 9:00 p.m. ET / 6:00 p.m. PT, will be produced and distributed by HBO Pay-Per-View® and will be available to more than 92 million pay-per-view homes. The telecast will be available in HD-TV for those viewers who can receive HD. HBO Pay-Per-View®, a division of Home Box Office, Inc., is the leading supplier of event programming to the pay-per-view industry. For Mayweather vs Ortiz fight week updates just visit this blog.
